Changing policies could greatly effect how birth control will be marketed to women.
Location based marketing isn’t just for retailers. The technology holds promise for healthcare marketing too.
Celebrities are playing an increasing role in healthcare communications, but that isn’t always a bad thing.
As more people talk about health online, social media may prove to be a valuable research tool.
How can physicians and health systems utilize new technologies and still protect patient privacy?
What happens when a corporate partner is too controversial for the people they are supposed to be working with?
There is still a lot of misunderstanding surrounding the Zika virus. How could a campaign change that?